Gorillaz Graphics
Thursday, April 20, 2006

New graphics from the Surestate stable. All are competition banners for websites... great to work with the people from the Gorillaz, they make life so easy, their illustrations make any piece of work eye catching. We used some nice photoshop brushes from Magurno to create the dripping paint graffitti style effects, helping to break up the block elements and create a more subersive "Gorillaz-esque" feel. The hazard tape strips help highlight the Terms and Conditions, but also tie in with the overall design.

The Red House Children's Book Award competition banner is a little more sober and traditional in it's design than the Gorillaz. The gradient effects and pastel colours chosen to tie in with Simon Dawe's nice illustration.

The Dubble Eden Project Banner was a little more complex as we needed to retain the branding of the organisers of the competition, Dubble Choclate, yet entice competition entrants by an unrelated prize - a family ticket to the Eden Project in Cornwall. The Eden Project website revealed their media pack download which contained some decent images of the domes. We 'cut out' the header graphic from the Dubble Agents website and layered this over the top of the Eden Project logo and pics... the combination of the Dubble strapline and the Eden logo worked really well! Copyfit the supplied competition text and the job was a good un.

posted by Surestate at 11:08 AM